National Customer Satisfaction Index

The national customer satisfaction index—or national ACSI score—is an aggregation of results for all sectors and industries measured by the American Customer Satisfaction Index. The national customer satisfaction score is updated quarterly, on a rolling basis, and serves as a macroeconomic indicator of the health of the U.S. economy.

National Customer Satisfaction Index Q4 Press Release »
National Customer Satisfaction Index Q3 Press Release »
National Customer Satisfaction Index Q2 Press Release »
National Customer Satisfaction Index Q1 Press Release »

National Customer Sastisfaction (ACSI) Benchmark 1994 Baseline to Q4 2013

National ACSI Scores

1st Quarter 2nd Quarter 3rd Quarter 4th Quarter
1994 74.8* 74.2
1995 74.1 73.7 73.7 73.7
1996 73.0 72.4 72.2 72.0
1997 70.7 71.7 71.7 70.8
1998 71.9 72.2 72.3 72.6
1999 72.1 72.0 72.1 72.8
2000 72.5 72.8 72.9 72.6
2001 72.2 72.1 72.0 72.6
2002 73.0 73.0 73.1 72.9
2003 73.8 73.8 73.8 74.0
2004 74.4 74.4 74.3 73.6
2005 73.0 73.1 73.2 73.5
2006 74.1 74.4 74.4 74.9
2007 75.2 75.3 75.2 74.9
2008 75.2 75.1 75.0 75.7
2009 76.0 76.1 76.0 75.9
2010 75.9 75.9 75.7 75.3
2011 75.6 75.7 75.7 75.8
2012 75.9 75.9 75.9 76.3
2013 76.6 76.5 76.7  76.8

*Baseline measurement taken in summer 1994

 
National ACSI Benchmarks excel Download Excel file of National ACSI Scores