U.S. Overall Customer Satisfaction

Each quarter, the American Customer Satisfaction Index issues an update of overall U.S. customer satisfaction that serves as a macroeconomic indicator of the health of the U.S. economy. The national ACSI score reflects an aggregate of customer satisfaction with companies that comprise a large cross-section of the economy, producing a gauge of economic utility and consumer demand.

National ACSI Q2 2014 Press Release »
National ACSI Q1 2014 Press Release »
National ACSI Q4 2013 Press Release »
National ACSI Q3 2013 Press Release »

National Customer Satisfaction (ACSI) Benchmark 1994 Baseline to Q2 2014

National ACSI Scores

1st Quarter 2nd Quarter 3rd Quarter 4th Quarter
1994 74.8* 74.2
1995 74.1 73.7 73.7 73.7
1996 73.0 72.4 72.2 72.0
1997 70.7 71.7 71.7 70.8
1998 71.9 72.2 72.3 72.6
1999 72.1 72.0 72.1 72.8
2000 72.5 72.8 72.9 72.6
2001 72.2 72.1 72.0 72.6
2002 73.0 73.0 73.1 72.9
2003 73.8 73.8 73.8 74.0
2004 74.4 74.4 74.3 73.6
2005 73.0 73.1 73.2 73.5
2006 74.1 74.4 74.4 74.9
2007 75.2 75.3 75.2 74.9
2008 75.2 75.1 75.0 75.7
2009 76.0 76.1 76.0 75.9
2010 75.9 75.9 75.7 75.3
2011 75.6 75.7 75.7 75.8
2012 75.9 75.9 75.9 76.3
2013 76.6 76.5 76.7 76.8
2014 76.2 76.1

*Baseline measurement taken in summer 1994

 
National ACSI Benchmarks excel Download Excel file of National ACSI Scores