Benchmarks By Industry

Life Insurance
Base-
line
95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 Previous
Year
%
Change
First
Year
%
Change
Life Insurance 81 74 75 76 77 76 75 78 79 77 75 75 79 78 78 79 80 80 81 83 2.5 2.5
All Others 84 74 77 77 78 78 76 80 80 77 74 76 80 79 79 80 81 82 81 83 2.5 -1.2
New York Life NM NM 75 75 74 78 73 77 81 78 76 76 77 79 77 80 78 80 80 80 0.0 6.7
Northwestern Mutual NM NM NM NM NM 79 80 78 80 78 78 78 78 79 78 81 80 81 79 78 -1.3 -1.3
Prudential 72 74 68 70 71 69 71 76 74 73 77 72 76 77 79 77 77 79 79 78 -1.3 8.3
MetLife 78 73 74 75 76 73 72 74 75 77 77 71 78 76 78 77 78 77 78 77 -1.3 -1.3
Aetna Life & Casualty 73 73 73 #                                 N/A N/A
Travelers Group 81 #                                     N/A N/A

Score tables print best in landscape.

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Notes
ACSI releases industry results throughout the year and updates the national index quarterly. Baseline measurements are from the summer of 1994.

**The limited-service restaurant industry was not measured in 2004 due to a change in the quarterly measurement system that was in place at that time.
***Measurement for the Internet travel industry was moved from the fourth quarter of 2013 to the first quarter of 2014.

The "All Others" score for an industry represents the remainder of the total industry market share, less the market shares of the ACSI-measured companies. It is an aggregate of a representative number of customer interviews from each of potentially hundreds of smaller companies within the industry. Individual company scores within the "All Others" category cannot be derived without additional data collection (see "ACSI Products and Services," or to generate your own ACSI score using the ACSI methodology, see "ACSI MonitorSM").