The American Customer Satisfaction Index - The voice of the Nation's Consumer
Scores By Industry

Scores By Industry


Banks
Base-
line
96 97 98 99 00 01 02 03 04 05 06 07 08 09 Previous
Year
%
Change
First
Year
%
Change
All Others 75 77 74 73 70 72 74 76 76 77 78 78 80 80 0.0 6.7
Wachovia             72 73 76 78 79 80 79 76 -3.8 5.6
Banks 74 72 71 70 68 70 72 74 75 75 75 77 78 75 -3.8 1.4
Bank of America 72 65 61 62 61 63 68 70 74 72 72 72 72 73 1.4 1.4
JPMorgan Chase                   70 70 72 74 73 -1.4 4.3
Wells Fargo 71 65 62 67 65 67 66 69 68 70 67 72 69 72 4.3 1.4
Citigroup NM NM NM NM NM NM NM NM NM NM NM 72 69 69 0.0 -4.2
Citicorp 73 68 NM NM NM NM NM NM NM NM NM NM NM NM N/A N/A
PNC Financial Services NM 69 69 66 NM 67 NM NM NM NM NM NM NM NM N/A N/A
KeyCorp NM 70 65 65 NM NM NM NM NM NM NM NM NM NM N/A N/A
First Union 76 71 74 68 68 66 #               N/A N/A
Chase Manhattan NM NM 69 71 NM NM #               N/A N/A
Chemical Banking 68 68 #                       N/A N/A
NationsBank 75 68 64 #                     N/A N/A
Norwest 77 71 70 #                     N/A N/A
First Chicago NBD NM 70 68 #                     N/A N/A
BANK ONE 77 69 70 68 66 70 66 70 70 #         N/A N/A
First Interstate Bancorp 71 #                         N/A N/A

*At the end of 2004, ACSI adopted the North American Industry Classification System (NAICS) to replace the Standard Industrial Classification (SIC) for the organization of ACSI measured sectors and industries.  The NAICS classification moves the limited-service restaurant industry from the Retail sector, measured in fourth quarter, to the Accommodation & Food Services sector, measured in first quarter.  Therefore, the Q4 2004 measurement of the limited-service restaurant industry was delayed until Q1 2005 and the industry will continue to be measured in the first quarter thereafter.