The American Customer Satisfaction Index - The voice of the Nation's Consumer

Map of ACSI Structure

The American Customer Satisfaction Index (ACSI) produces customer satisfaction benchmarks on four levels: national, sector, industry, and company/agency. The diagram shows the 43 industries and 10 sectors (plus e-business and e-commerce) that comprise the Index, as well as the most recent scores available at the national, sector, and industry levels.

ACSI Benchmarks: National, Sector & Industry

National Index = 76.6
 
Cooperative Utilities 83
Investor-Owned Utilities 77
Municipal Utilities 76

Energy Utilities
77.4
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

E-Business
74.2
73 Internet News & Information
79 Internet Portals & Search Engines
69 Internet Social Media
         
Apparel 79
Athletic Shoes 80
Breweries 81
Food Manufacturing 83
Personal Care & Cleaning Products 83
Soft Drinks 84

Manufacturing/
Nondurable Goods
81.9
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Information
72.3
76 Computer Software
74 Fixed-Line Telephone Service
65 Internet Service Providers
68 Subscription Television Service
72 Wireless Telephone Service
         
Federal Government 68.4
Local Government 67.0

Public Administration/
Government
68.8
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Health Care &
Social Assistance
80.0
82 Ambulatory Care
78 Hospitals
         
Airlines 67
Consumer Shipping 82
U.S. Postal Service 75

Transportation
73.6
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Accomodation &
Food Services
78.9
80 Full-Service Restaurants
77 Hotels
80 Limited-Service Restaurants
         
Department & Discount Stores 77
Gasoline Stations 73
Health & Personal Care Stores 77
Specialty Retail Stores 78
Supermarkets 77

Retail Trade
76.6
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

Finance & Insurance
75.4
77 Banks
82 Credit Unions
72 Health Insurance
81 Life Insurance
78 Property & Casualty Insurance
         
Automobiles & Light Vehicles 84
Cellular Telephones 76
Televisions & Video Players/Recorders 86
Major Appliances 81
Personal Computers 80

Manufacturing/
Durable Goods
83.0
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

E-Commerce
81.1
78 Internet Brokerage
82 Internet Retail
76 Internet Travel
 
Updated May 2013